AI Insights · Timothy · July 2025
Top Business Apps Performance in the Middle East Q2 2025
Explore the performance trends of the top business apps on a unified platform in the Middle East during Q2 2025, with insights from Sensor Tower.
In the second quarter of 2025, the top business apps in the Middle East saw varied performance trends across metrics like weekly downloads, revenue, and active users. This overview, based on data from Sensor Tower, highlights the key movements for each app.
LinkedIn: Network & Job Finder showed a consistent rise in weekly revenue, peaking at approximately $736K by the end of June. Downloads fluctuated, with a notable increase to around 48K in the last week, while active users grew steadily from 4.9M to over 5.3M.
Adobe Acrobat Reader: Edit PDF experienced a moderate increase in revenue, reaching about $76K by the end of the quarter. Download numbers saw a decline, ending at approximately 28K, while active users dropped gradually from 3.7M to 3.6M.
Zoom Workplace saw a significant rise in revenue, ending at roughly $64K. Downloads were volatile, with a high of 117K mid-June. Active users peaked at 6.7M before declining to 5.2M.
WhatsApp Business maintained a steady revenue stream, culminating in $56K by the quarter's end. Downloads were robust, consistently hitting over 200K weekly, while active users slightly increased to 18.3M.
PDF Scanner App: TapScanner saw a steady revenue trend, ending near $22K. Downloads peaked at 12K in the final week, while active users hovered around 28K.
These insights provide a glimpse into the dynamic performance of business apps in the Middle East, with more detailed analyses available at Sensor Tower.